What Day Is It?


UX/UI + Social
Client: Outcast

 

Overview
IDontKnowWhatDayItIs (IDKWDII) is a personal project created in response to the COVID-19 pandemic and our new lives at home, where everyday seems to blend together and we couldn't be bothered with keeping track.

Challenge
Create a digital hub to allow an escape from the constant presence of the pandemic.

 

Solution
Inspired by the strange idea of losing track of time, IDKWDII is a playful microsite with seemingly hours of entertainment. Beautifully overwhelming with bold text, neon colors, and endless overlapping of elements, IDKWDII allows users to play, learn, and do all while staying on a single page.

My Role
I lead the visual design for the entire website and associated elements, collaborating with a strategist, copywriter, and developer to ensure the website's content, look, and feel aligned with its purpose.

 

Contributors:

Creative Director: Frank Lapari
Designer: Alexandra Doerschlag Moder
Junior Designer: Adina Sayef + Diego Gutierrez
Developer: Corey Snyder